Tagged posts
Culinary Class Wars Season 2 winner Choi Kang-rok declared he 'won't open a restaurant for the time being.' We analyze the paradox of record-high expectations actually making a chef step back — and 5 questions it poses to Korea's fine dining market.
Chef Choi Hyun-seok's fine dining restaurant 'Choidot', back in the spotlight after Netflix's 'Black and White Chef', posted a notice asking guests to 'refrain from revealing outfits', sparking widespread buzz online. Beyond a simple dress code reminder, this incident reveals the maturity of Korea's fine dining culture and the clash with SNS certification culture.
Dunkin' in the US has piloted an approximately 1.4L (48 oz) 'bucket coffee' at select stores, triggering sell-outs and a flood of nationwide launch requests. This analysis examines the potential impact of this global large-format trend on Korea — one of the world's top per-capita coffee consuming nations.
Starbucks Korea launched the 'Aerocano' — a reinterpretation of iced Americano using aeration technology — as a global first on February 26. We analyze how the 'Eoljukah' (iced-coffee-even-in-freezing-weather) culture turned Korea into a global test bed for new menu launches, and its broader implications.
Dubai Jeondeuk Cookie (Duajeonku) saw its search volume halved just 17 days after going viral in January 2026, and dropped 92% from its peak by February. Small business owners are groaning under inventory burdens, yet paradoxically, large corporations like A Twosome Place are launching pistachio and kadayif products one after another, establishing 'Dubai flavor' as a sustainable dessert category.
Revealing Seoul's finest restaurants that newly earned 'three ribbons' in the Blue Ribbon Survey 2026. An in-depth analysis of the characteristics of top-tier dining establishments like Solbam and Eatanic Garden, along with 2026 gastronomy trends.
Analyzing 5 restaurants highlighted in the 2026 Michelin Guide Seoul. From On 6.3 to Kang Minchul Restaurant, check out the characteristics of the new selections leading Seoul's gourmet trends, along with booking tips and expert editor insights.
Experience the magic of a European summer at home without the expensive airfare. From Amalfi's lemon pasta to Spanish tapas, here is your guide to Mediterranean flavors and styling tips.
Discover the elite 3-Ribbon restaurants selected by the 2026 Blue Ribbon Survey in Seoul. Explore this year's culinary trends and plan an unforgettable dining experience with insights from Seji.