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As of January 1, 2026, the VAT exemption ended, raising ganjang-gejang prices by up to 10%. Yet on March 2nd, the '#TasteCompatibilityWithTwitterFriends' viral hashtag exploded on Twitter, pushing ganjang-gejang back to the top of real-time search rankings. Korea's 'rice thief' remains the most beloved food, even at a higher price.
On March 2, 2026, the hashtags #WonbinOpensTheMarchIntro and #OurStarWONBINDay topped Korea's real-time Twitter (X) trending charts in celebration of RIIZE member Wonbin's 24th birthday. Fan-organized donations, coordinated hashtag campaigns, and a Weverse birthday livestream showcased the current state of K-pop fandom culture.
The story of former KBS announcer Park Yong-ho, who received a note mid-broadcast reading 'second son in a coma' while hosting '6 o'clock Hometown' live, yet finished the broadcast before rushing to the hospital, trended again in March 2026. His son regained consciousness after 4 months but was left with permanent disability on his right side, and the family's quiet devotion continues to move audiences deeply.
Samsung Electronics' Pyeongtaek Campus P4·P5 construction sites, which had halted due to oversupply in early 2024, have resumed full operations. More than 20,000 workers from across the country have been working 2 hours of overtime daily since February, pushing to shorten the construction timeline. Upon completion, production capacity for HBM4 DRAM will increase by 100,000–120,000 wafers per month.
On February 27, 2026, the Joint Investigation Headquarters of prosecutors and police conducted a surprise raid on the People Power Party's Yeouido headquarters in connection with allegations that tens of thousands of Shincheonji members were collectively enrolled under an operation codenamed 'Pilates Project.' The core charges are violations of the Political Parties Act and obstruction of business, and the church-state collusion investigation spanning the 2022 presidential election and the 22nd general election is sending shockwaves.
The film 'The Man Who Lives with the King' surpassed a cumulative 9 million admissions on March 2, 2026, just 27 days after its release. On Samil Independence Day alone, 817,000 people visited theaters — breaking the all-time single-day record since opening — and at this pace, the film is all but certain to reach 10 million within the first week of March.
Nineteen years after Google's first request in 2007, the South Korean government has conditionally approved the overseas export of 1:5000 high-precision map data. Despite a triple safeguard of military facility masking, coordinate restrictions, and domestic server processing, this decision marks a historic inflection point where US-Korea trade negotiations, domestic IT competitiveness, and national security concerns all converge.
President Lee Jae-myung declared, 'Whether buying or selling a home is an individual's freedom — but whether it results in profit or loss is for the government to decide,' signaling a sweeping shift in real estate policy targeting both multi-home owners and speculative single-home holders. By listing his own Bundang apartment, held for 29 years, at ₩2.9 billion, he sent a powerful warning signal to the market ahead of the May 9th expiration of the capital gains tax surcharge moratorium.
President Lee Jae-myung nominated four-term Democratic Party lawmaker Park Hong-geun as Minister of the Planning and Budget Ministry on March 2nd. Coming 38 days after the withdrawal of the previous nominee Lee Hye-hoon, the appointment of Park — widely regarded as a 'policy and budget expert' — marks the end of a key cabinet vacancy at the heart of the Lee government's economic control tower.
K-beauty home beauty device exports surged 75% year-on-year in February 2026, reaching $18.12 million. APR's AGE-R surpassing 6 million units sold and a ninefold explosion in Japan exports signal that the anti-aging boom is thrusting K-beauty to the frontlines of a hardware war.
The US and South Korea will commence Freedom Shield exercises from March 9–19. While field training exercises have been dramatically reduced to 22 sessions — just one-third of last year's FS — the Korean Peninsula security paradox deepens as the Iran crisis, North Korean backlash, and the ticking clock of OPCON transfer all converge.
Actor Kim Yong-gun appeared on tvN's 'Joseon's Matchmaker' and said his son Ha Jung-woo 'started bringing up marriage after seeing his nephew,' sending the keyword to #5 on real-time search charts. Amid swirling 'July wedding' rumors following the couple's official relationship confirmation in February, the father's public comment is being read as a near-certain signal.